专访劳芬:蓝钻陶瓷新品“海上”蓄势待发

2014-6-06 14:28:13  来源:pchouse  作者:谢祯  

  【PChouse】What about the technical breakthrough? What has Laufen achieved.

  我们想了解一下劳芬历史上在技术的创新。

  【劳芬市场与产品总监Marc Viardot】Speaking for Laufen we have quite a few breakthough in our history. In our more than 120 years of history, we have set a lot of milestones, in terms of products and productions. For example Laufen has invented the wall-hanged toilet, now is the standard in Europe today, 95% of the toilets is wall-hanged, has been invented exactly 50 years ago by Laufen. We’ve invented new production technologies like pressure casting, completely efficient and hi-tech production, instead of the old traditional production methods. Then we have continually stretched our competence with producing tremendously complicated pieces in ceramics, like large basins, 1 meter and 80 long floor-standing basins. When at the time when we first launched the floor-standing basin, there was no such basin, but today you see it everywhere. So we’ve set many milestones, and now we’ve set two milestones at one, one is the SaphirKeramik, which is an incredible new material, developed more than 5 years and now we are producing thousands, with a stable quality and industrial processes of Europe. You know SaphirKeramik, with the super slim walls and very sharp radius, that gives a complete new picture to the bathroom, maintaining this fantastic material of ceramic. And this SaphirKeramik we put into the new collection of Kartell by Laufen, have an entire collections all the basins are made of this material. So it was a lucky draw that at the same time when we started the cooperation we were also seeing light at the end of the tunnel for the SaphirKeramik, but it was also one of the things that made us more stressed, because we made a very complicated shape that was only possible with the new ceramic. And everything had to come out at the same time, in march 2013 in the Frankfort. Besides the catalog, the photo shooting, the decoration, the website and everything. But in everything we wanted to make a difference, everything had to be consistent, and the SaphirKeramik was a big breakthrough, and will be changing the bathroom for the future.

  从劳芬的角度来说,我们在120多年的历史上有很多的突破,在产品和制造商都有过很多的技术里程碑。比如劳芬是壁挂式马桶的发明者,而今天壁挂式马桶已经成为欧洲标准了,95%的马桶都是壁挂式的,这是我们劳芬在50年前发明的。我们发明了新的制造技术比如压力铸造,这是一个全新的技术。我们也继续延展我们的能力首创非常复杂的陶瓷产品,比如高达1.8米的立式大型脸盆。当我们发布时还没有这种产品,现在你可以在任何地方看到了。而我们现在有两个新的里程碑合并在一个产品里发布了。我们的蓝钻陶瓷,这是一个全新的不可思议的材料,经过5年的开发,我们的生产体系已经很成熟,使用了欧洲的工业流程,产品质量很稳定,我们现在已经在制造上千个使用这种陶瓷的产品了。蓝钻陶瓷这种材料是可以制造出非常薄的壁体以及非常尖锐的倒角的,这使得我们能够在浴室空间里创造出一个全新的面貌,但同时还能保留陶瓷材质的特性。而且我们将蓝钻陶瓷应用到了我们的Kartell by Laufen系列,在合作开始时我们能看到蓝钻陶瓷最终可能获得的成功,但同时运用这个材料反而也给我们带来了很大的压力,因为我们设计了一个非常复杂的造型,这个造型复杂到只能运用这种新型材料才能被制造出来。一切都在3月法兰克福展发布,一切都必须非常合拍,产品拍摄、装饰现场、网站上线等等,我们对于这一切细节都有很高要求,我们想要一些特别而又能保持一致的东西。蓝钻陶瓷最终被证明是一个巨大的突破,有能力改变未来的浴室空间。

发布会现场
发布会现场

  【意大利著名设计师Roberto Palomba】From the design side, from the end-consumer side, a new technology, innovative process, they have a deep impact on the emotion that come from this new collections, this new ceramic gives us the new opportunity to create something that is absolutely novel if you compare to similar product, just put it nearby, there’s a shocking thing when you use the product, in hotel, in private flats and so on. When you see the design creates emotion in the environment, it’s unbelievable. It’s a completely different effect. Especially when the bathroom is such a white space, and these slim walls, these elegant forms can really add a special value to the space. And it’s a huge innovation that comes deep in from the technology, from the material. It’s not just the matter of the shape. It’s not just about making something a bit different, it’s about making something that is a real evolution.

  从设计角度及终端用户的角度来说,一个新的技术和创新的流程能对这个新系列所能产生的情感带来非常深远的影响。这种创新材料能允许我们去创造全新的产品。如果你去对比类似的产品,你会发现当你使用我们的产品时,在酒店里,在私人公寓或者其他空间里,当你看到一个设计居然为环境增加情感,这是一件非常令人惊讶的事情。特别是浴室空间通常都是白色的空间,而我们超薄的瓷壁,优雅的造型,能完美的为空间增加一些特别的感受。而这种不可思议的创新是深植于技术,深植于材料的,它不是简单的外观造型。

  【PChouse】From the design perspective, what was the source of your idea for Kartell by Laufen collection?

  今年这个新的系列包括蓝钻陶瓷这个新技术,包括在新系列里对于色彩的大胆运用,从设计的角度来说Palomba先生的创作源泉是什么?

  【意大利著名设计师Roberto Palomba】The idea comes from function. The collection must be glamorous for the plastics and especially for the ceramic, but we want to create an emotion that is enabled by function. One of the characteristic of the basins, is the relationship between the basin and the bathtub. So we created a lot of space because we were able to reduce the thickness of the wall, from 6 centimeters to 3 centimeters to 8 millimeters, so we were getting a lot of space, we can make a smaller or larger basin. But then we decided to create a larger bathtub, to put more place for functions. So then we were studying the human relationship with the water, we were studying the position of the body, studying what kind of things you will place on your basins, what kind of gesture you will have, what kind of movement. These were very important to us. So we started to organize space like a tablet, when you move your hand, what will be the function. Even the faucets, has a little shelf on the top, that is made with one plastic tray. And this plastic tray was especially dedicated to women. Because I was looking my wife doing make-up, and I saw her using small objects that sometimes they are in a dangerous position. They are going to fall down. And as I was looking how she was moving her hands, taking her things. And when the things lay all around, it became a problem because now that she’s not so young, she doesn’t see so good, she has to find the little stuff. So it’s like, you know when you are shooting things, you have a round thing as a target, you know exactly where to shoot, so we created a round shape for the tray. So when you are picking up things, you know exactly where the things are. So I was looking at her, and when she uses her things, she always put things in the same place. So that was very useful. But then, a function is not aesthetics, a function is just a gesture, a shape or a dimension. So thanks to the ceramic or the plastic, we were able to elevate the aesthetics. And the aesthetics part is my job and also my secret, I’m not going to reveal it (largh).

  创新源于功能。这个系列对陶瓷和塑料来说都必须呈现出很精妙的设计效果,但我们想通过功能来创造情感。我们面盆的其中一个特性就是和浴缸之间的关系。因为我们能靠蓝钻陶瓷大量的减少瓷壁,从6厘米到3厘米到8毫米,所以我们能节省出大量的空间。我们可以选择制造一个小一点或者打一点的面盆,但我们决定制造一个大一点的浴缸,留出更多空间给必要的功能。当时我们研究了人与水之间的关系,我们研究了身体的动态,研究了人一般会在面盆上放什么东西,等等。我们开始将空间按模块来安排,当你移动你的手时,你会需要什么功能。我们甚至设计了一个小塑料托盘在水龙头上方,这个托盘是特别为女性用户设计的。因为我看到我妻子在化妆时,我看到她在使用很小的物件,而这些物件有时处于非常用以掉落的危险位置。当我在观察她是如何移动她的手臂,拿东西,且当东西散落四处时,对她来说是多么不方便的一件事情,因为她已经不年轻了,视物不那么清晰,她要去仔细寻找她需要的东西。所以我们有个灵感,当你在射击时,你有一个圆形的物体作为你的目标,你能很准确的知道该射击哪里。所以我们就将这个托盘设计成了圆形。当我观察她如何使用这个托盘时,我看到她每次都能很准确的将物品放到了同一个位置,证明这个设计是有用的。当然,功能不是美学,功能只是一个动作,一个单纯的形状,只是一个维度。感谢新材料,我们能将美感提升到一个新的高度,当然美感的部分是我的工作秘密,我不会和大家透露我的魔法的(笑)。

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