专访劳芬：蓝钻陶瓷新品“海上”蓄势待发

　　【PChouse】Here’s a question for all three of you. How do you perceive the China market? Do you do adaptations for the China market?

　　这个问题是问三位嘉宾的。你们如何看待中国市场?在产品方面会为中国市场做出怎样的改变么?

　　【劳芬市场与产品总监Marc Viardot】In terms of technical adaptations, of cause. But as for design, no. we have a certain level of design, and certain level of premium in the market. People who travel around the world they share the same ideas and inform themselves very well, when they invest in a good product. So we are not doing real stylish adaptations. We have versatility within our range, we have flexibility within the Kartell by Laufen collection that we offer by the colors. We show different moods and they travel around the world to find theirs. But we are always surprised to find out that this is the mood for China or Russia or Australia, then the architects surprised us.

　　我们会做产品参数上的改变，但不会对设计有任何改动。我们在全球市场都保持着相同的风格及相同的高端感。现在人们都会在全球旅行，他们对什么是好产品有相似的想法和相似的品味。所以我们从不做外形上的改动。我们每个产品线都提供了多种选择，对于Kartell by Laufen系列我们也提供了多种颜色。我们提供多种颜色感受，他们来做选择。但我们所默认适用于比如中国或者俄国或者澳大利亚的颜色感受，当地的建筑师都会做出另我们意想不到的选择。

　　【全球公关部经理Beatrice Rueger】But for me it was very interesting this time, seeing people acting with the products we have. So when people started to approach, they started to touch, started to smile, started to enjoy the colors, this was for me surprisingly. I have seen this repetitively this joyful approach, it makes me believe there’s no design which only stand for this people or that nationality. If you are really touched by heart with a product, this is international and global.

　　对于我来说，这次我看到人们和我们的产品互动，是一个非常有意思的场景。当人们接近我们的产品，他们开始大胆触摸，开始微笑，开始享受颜色，这对我来说是非常令我感到惊喜的。我不断的看到这种欢乐的情景，让我相信没有一个设计是只代表某类人或者某个国家的。如果你真的被产品所触动了，这种触动是可以跨越国界的。

发布会现场

　　【意大利著名设计师Roberto Palomba】In my religion, human has been created like Gods. I think that’s because we are able to create. And Gods create human all the same, no matter you are Chinese or African or European, they share the same love, they need to eat, they need to sleep, we all do the same things, everybody. It’s just a matter of packaging, but not so much, because everybody’s got two legs, two hands and so on, so it’s just the color of the packaging. So with Kartell by Laufen we just add some colors, some differences that change the mood. But we are surprised that the people doesn’t take it as adjustments for different countries, but they take it as a joyful way to play. And this is fantastic for us, because we came from the most tolerant country in the world, the Switzerland, and we all share the same planet, thankful to be different just in the color of the packaging. That’s all.

　　在我的信仰里，人类被创造得如同神一样。我想这是因为我们有能力去创造。而神明将我们都创造得一模一样，无论你是中国人或者非洲人或者欧洲人，我们一样能感受爱，一样需要饮食，一样需要睡眠，我们所有人都在做一样的事情。有所不同的只在于表皮，但也不那么不同，因为所有人都有两条腿，两只手，所以仅仅在于皮肤的颜色不同。所以Kartell by Laufen系列，我们也仅仅增加了不同的颜色，这些不同颜色能改变人们的情感感知。但我们也很惊奇的发现人们并不把这点当做国家之间的不同，而是作为一种非常喜乐而好玩的事情。作为世界上最能忍受的瑞士人，我们和大家一样都共享着这个地球，和大家有所不同的仅仅在于皮肤颜色，这是我们感觉很庆幸的。

　　采访记者：太平洋家居网副总编辑 谢祯